Blog

White Label SEO & GEO – explained

Answers to the key questions around white label SEO, GEO and SEO outsourcing for agencies.

Illustration of a GEO checklist with checkmarks for the steps toward AI visibility
GEO & AI Search 3 min

GEO Checklist: Become Visible in AI Answers in 8 Steps

A practical GEO checklist: in 8 steps, make your brand visible as a source in ChatGPT, Perplexity and Google AI Overviews. Ready to work through.

Read more
Illustration: pricing models for a GEO freelancer, shown as price tags
GEO & AI Search 3 min

What Does a GEO Freelancer Cost? Prices and Models

What a GEO freelancer costs depends on the model: audit, project or ongoing support. Here is how to budget for GEO realistically, without agency overhead.

Read more
Illustration: a brand appearing as a cited source inside an AI answer
GEO & AI Search 4 min

What Is GEO (Generative Engine Optimization)? Simply Explained

GEO stands for Generative Engine Optimization: optimizing to be recommended in AI answers from ChatGPT, Perplexity and Google AI. Here is how it works.

Read more
AI chat bubble with a star and a pin, symbolising a recommendation by ChatGPT
GEO & AI Search 3 min

How to Get Recommended by ChatGPT: 6 Ways to More AI Visibility

How your brand gets recommended as a source in ChatGPT and Perplexity: clear facts, strong entities, trust signals and clean technology.

Read more
Two hands passing a magnifying glass with a gear, symbolising outsourcing SEO
Outsourcing 3 min

Outsourcing SEO: Is It Worth It for Agencies?

Outsource SEO instead of building it in-house: when SEO outsourcing pays off for agencies, which models exist and what to look for in a partner.

Read more
SEO versus GEO comparison: a classic search result list next to an AI chat bubble
GEO & AI Search 3 min

SEO vs. GEO: The Difference Simply Explained

SEO gets you into the search results, GEO into the AI answer. What sets SEO and GEO apart, what they share, and when you need both.

Read more
White label GEO illustration: a label tag connected to an AI chat bubble
White Label 3 min

What Is White Label GEO? AI Visibility Under Your Branding

White label GEO: a partner makes your agency's clients visible in ChatGPT, Perplexity and Google AI, under your branding. Here's how it works.

Read more
White label SEO illustration: a blank label tag with a magnifying glass and a growth chart
White Label 5 min

What Is White Label SEO? Definition, Process and Benefits

White label SEO: an external partner does the SEO work, the result goes to your client under your branding. Here's how it works.

Read more
Price tag with coins and a calculator, symbolising the cost of white label SEO
White Label 3 min

How Much Does White Label SEO Cost? Pricing Models and Margins

What white label SEO costs depends on the model: hourly, per project or retainer. How to calculate your markup and margin as an agency.

Read more